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Empower Your Equestrian Business with a Clear Digital Direction.

Get hands-on guidance to build a digital hub that brings together your services, clients, and resources—all in one powerful platform.

Start Your Digital Transformation

Coach Development Hub


Are you ready to take your equestrian coaching or training business online with confidence?

As a specialist in equestrian business growth, I’ve developed the Clear Direction programme to guide you in creating a streamlined online hub. Imagine a one-stop platform where you can manage bookings, communicate with clients, share resources, and grow your brand—all while maintaining a strong, personal connection to your audience.

🔥 Exciting News for Coaches! 🔥

Take your equestrian coaching to the next level with 50% off Kajabi, paired with exclusive access to my Clear Direction Program. Transform your business with a digital hub designed to streamline operations and foster meaningful client connections.

Discover More & Claim Your Deal

Why Build Your Digital Hub? 

📈 Increase Reach & Engagement: Access clients wherever they are, building an engaged community that strengthens your brand.

🔧 Streamline Operations: Manage bookings, client communication, and content in one place for a more organised, efficient business.

🌐 Expand Your Offerings: Create online courses, memberships, and exclusive content that enhance your client experience.

🤝 Get Expert Support: Gain confidence with clear, guided steps from a coach who understands the equestrian world.

Easy to use Guides for Digital Marketing. 

Grow your business with a powerful toolkit of resources! Save time with my quick guides and professional insights. Feel confident in implementing your action plan for sustainable growth in the digital world.

Your Career Development Plans.

BBoost your confidence and expertise with ongoing professional development. Prepare for BHS exams, enhance your qualifications, and develop customised training programs with tailored support.

Join the Coach to Coach Network. 

Get exclusive insights, action tips, and early access to masterclasses through my Coach to Coach Network. Be the first to know about openings for the Coach Club, and join a supportive community committed to growth and best practices.

Let's Work Together

1. Digital Marketing Know How.

Ready to transform your digital presence with confidence? My "Almost Done For You" service provides the support and guidance you need to master your digital marketing. Let’s simplify the process and give you the tools to succeed online.

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2. Coach Club

In today’s digital landscape, reaching your ideal clients has never been easier. The Coach Club is your gateway to connecting with a vibrant, enthusiastic community of horse riders who are actively seeking inspiring coaching sessions and the opportunity to learn from experts like you. Digital marketing puts your services directly in front of your ideal clients, helping you build meaningful connections and grow your client base.

With The Coach Club, you’ll gain the tools to:

  • Build Your Personal Brand: Showcase your unique coaching style, approach, and expertise on your profile page, complete with your own URL, making it easy for riders to find you.
  • Engage with Your Audience: Reach riders who are eager for growth and development, and position yourself as the go-to expert in your field.
  • Expand Your Visibility and Impact: Use our marketing resources to improve your business’s visibility and create a lasting impact in the equestrian community.

Join today and take the next step toward establishing a strong digital brand that attracts the clients you want.

Join The Waitlist

3. Join In Person Masterclass for Equestrian Coaches.

Spend a day in an inspiring setting at The Coach House, exploring hands-on digital marketing strategies for your business. Our workshop dives into email marketing, content repurposing, and tools like Flodesk to save you time and maximize impact.

Join The Waitlist

Hi there, I'm Alison!

I have been a freelance coach since gaining my first qualification in 1994. I am a competition rider too and my work with owners and sponsors evolved into my first Marketing Manager Role with an Equestrian Clothing company. I have also supported Riders, Coaches and Equestrian Business Owners with their marketing strategy, PR and Social Media Management.

My strengths include organic social media growth and creative content development. I have an interest in positive psychology and performance. For my NDPCE presentation I choose to explore the impact of sharing positive messages across my social media platforms. I can’t wait to help you design and implement your marketing strategies. 

The Equestrian Coach Club was born during lockdown when I supported a team of Coaches to develop and grow their online presence. We were able to learn more about supporting each other and our riders with innovative tech solutions allowing us to not only stay connected but also to refine our traditional and digital coaching offers. 

More About Me

Kind Words

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Checkout the latest

Tips and Tricks from the blog.

Find Your Digital Marketing Focus.

Your Business and Personal Brand are unique. Every brand determines their personal marketing mix of platforms and communication mediums. I’ll share my take on channels that work well for Equestrian Business.

Read More→

How to publish Your Online Course.

Coaches often ask me how to share their courses in the digital space. There are a few key steps to take to be able to deliver your programme online. I’ll share my process for publishing online courses. 

Read More→

Start Your Equestrian Coaching Pathway.

Wherever you are in your career you might be thinking about starting or updating your equestrian coaching qualifications. I share my take on how to plan your training programme. 

Read More→

Got something on your mind?

Whether you have questions about your coach development plans or you’re just looking to connect, I’d love to hear from you! Go ahead and fill out the form or email me directly at: [email protected]

Alison

Watch Coach & Create with Pivo 

Watch this webinar on demand. Learn how to connect with horse riders in their own arena so you can coach remotely. Watch as I share my top tips for online coaching and creating digital marketing strategies that will help you boost your business.

Watch the Webinar

Download the Free Guide:

5 Ways to Market Your Equestrian Coaching Business.

Boost Your Business

 

Spotlight Equestrian Athlete Coach Team 

Ride & Train for Your Best Season with The Equestrian Athlete Coach Team.
Would you like to work with a Coach who will help you understand how you and your horse function as Athletes?
Are you searching for a clear performance plan and the confidence to enjoy yourself? 
Do you need clarity in your training programme so you can focus on your partnership with your horse? 

We are a select group of Coaches who share the same ethos that both Horse and Rider are Athletes. 
We deliver sessions online and in person to Coach you to ride at your best.”

 

Meet The Coach Team
Would you like to Join the Team?